I’ve got gadgets and gizmos aplenty.
I’ve got whosits and whatsits galore.
You want thingamabobs? I’ve got twenty.
But who cares? No big deal. I want more.
In 2011, Disney influencer Tiffany Mink created the Neverland Beanie, a slouchy, Lost Boys-inspired nod to animated classic Peter Pan. From that popular piece, Whosits & Whatsits was born.
The shop grew from the homemade, Disney-inspired jewelry Mink made in her spare time into one of the first female-owned, geeky small businesses online.
Now, Whosits & Whatsits specializes in creating “subtle and trendy Disney-inspired designs that people can flaunt every day,” said Matthew Newman, Vice President of Marketing and Production.
Newman joined the Whosits & Whatsits team in 2013. As Art Director, he’s created some of the brand’s best-selling t-shirts, including the Hundred Acre Wood Tee, Howdy Shark Pocket Tee, and Beautiful Tomorrow Tee.
The VP said his mission is to promote the brand while sticking to what makes the shop unique — “low-key, subtle, Disney-inspired work.”
“Some of our Disney-inspired pieces can be quite subtle nods to the films,” he explained. “I’ve stumped people before.”
Whosits & Whatsits apparel ranges from unisex tees, women’s tops, men’s tees and outerwear to children’s clothing and accessories. They also offer hats, beanies, and berets, along with enamel pins, patches, and stickers.
A dazzling variety of Disney films and attractions are represented, including Snow White, The Little Mermaid, Sleeping Beauty, Toy Story, Frozen, Winnie the Pooh, Alice in Wonderland, The Nightmare Before Christmas, Aladdin, Pinocchio, and Zootopia.
One of the things that makes the brand unique is that it showcases Disney’s more underrated films, including The Fox and the Hound, Treasure Planet, The Rescuers, Brother Bear, The Black Cauldron, Meet the Robinsons, and Atlantis: The Lost Empire.
They’ve also got a sweet collection of Princess Dad Hats for fathers who want to support and participate in their kids’ princess obsessions.
Whosits & Whatsits is offering a promo code for Temple of Geek readers. Use TEMPLE10 and get 10% off your entire order.
The Temple of Geek Chic team joined forces with three cosplayers to test out Whosits & Whatsits “magically-inspired apparel.” Models Christina, Rae, and Alexandra were feeling the Disney magic in Santa Monica.
Neverland Beanie
According to Newman, this slouchy, over-sized beanie is still Whosits & Whatsit’s most popular item. Designed to be worn at the back of the head, it’s a playful ode to Peter Pan’s signature feathered cap.
If you’re looking for something more monochromatic, there’s a Shadow Edition of the beanie in black and gray.
What we love about it: The Neverland Beanie is so adorable, we’re positive it’s sprinkled with pixie dust. It’s got some serious never-grow-up vibes.
The jaunty, red feather embroidered on the deep green cap is the perfect touch. Its slouchy style fits the Peter Pan theme flawlessly. The hat is also surprisingly attractive, even on wearers like me who have trouble pulling off a beanie.
Christina liked the subtlety of the design and the fact that it doesn’t say “Peter Pan” on it, but is recognizably inspired by the animated classic. During our shoot, she illustrated how you can rock this piece in a casual Disneybound.
This high-quality hat is warm enough for winter.. but lightweight enough to use year-round. Wear it while you’re standing in line for Peter Pan’s Flight!
DeVil Silky Scarf
Inspired by the puppy-murdering fashionista who haunted our childhood dreams, this cleverly-designed neck scarf could have been plucked straight from 101 Dalmatians. Our favorite detail is the label, which reads: “DeVil London EST. 1961.”
Don’t worry. Whosits & Whatsits promises, “No puppies were harmed in the making of this scarf.”
What we love about it: This silky-soft accessory looks and feels like a luxury scarf. It’s a really fun piece! Cruella would approve. We love all the little details, from the Dalmatian print to the black and red border, to the DeVil logo in the corner.
It’s also extremely versatile for fashion purposes. It could be worn an endless number of ways — around the neck, as a belt, on a bag, in your hair, or really anywhere. The scarf would be ideal for a Cruella Disneybound or to add a splash of color, sophistication, and Disney magic to your outfit.
Howdy Shark Pocket Tee
Can you guess which Disney film inspired this unisex t-shirt? We had to Google it, just to be sure.
If you guessed the cute, little line drawing of a shark wearing a cowboy hat is from Toy Story, you’re correct. Yes, the shirt is basically an Easter egg from one of Pixar’s most beloved movies.
According to Newman, the design was inspired by the illustrations of children’s author Shel Silverstein.
What we love about it: The fact that people might not instantly identify the inspiration for this tee is part of its charm. It could be fun to wear it and see who gets the reference. Everything about the design is precious, from the shark popping out of the pocket to the word bubble.
Alexandra modeled a Medium. She appreciated the soft comfiness of the shirt. She also happens to be a fan of sharks, so she loved the design, as well as its simplicity. She did note the pocket might not line up straight in the chest area if you’re a woman or a muscular guy. Consider sizing for a looser fit when ordering this tee.
Enchanted Rose Women’s Tee
There is no shortage of merchandise inspired by Disney’s Beauty and the Beast. However, the subtle yet dramatic design of this fitted women’s top stands out.
What we love about it: Styled in the yellow-gold hue of Belle’s iconic ball gown, the shattered mirror, and red rose graphic is kinda glorious. It’s soft and comfy, and the colors contrast nicely. We like that it features a sharp and original graphic with no text. It’s a nice alternative to a character tee, while still being easily identifiable.
“It’s pretty,” model Rae said. “I’ve always liked the mirror and rose imagery.”
Rae wore an Extra Large. She said the shirt runs small, the sleeves were a little tight, and the fit was more like a Medium. We recommend going two sizes up on this one. The tee also runs long, so you’ll probably want to knot it or wear it over leggings.
This shirt could function as part of a subtle Disneybound, or just to declare your love for the “tale as old as time.”
Overall:
We’re enchanted by Whosit & Whatsit’s creative designs, excellent quality, and obvious passion for Disney properties, from the popular to the more obscure.
For Disneybounders and casual cosplayers, the brand is a dream come true. Any of the shop’s wares could easily be a starting point or finishing touch for a fun, Disney-themed dress-up.
There are so many great companies out there peddling Disney fashion, but Whosits & Whatsits distinguishes itself with its attention to small but telling details from the theme parks and films. We also love that they embrace some of the lesser-known and underrated Disney properties. They’re definitely thinking outside the box.
The brand embraces plus-size shoppers with sizing up to 4XL, which is always important to us.
If you haven’t been able to find just the right statement piece from that Disney movie you love, Whosits & Whatsits probably has it.
Remember to use the promo code TEMPLE10 to get 10% off your order on the Whosits & Whatsits website!
For more geeky fashion reviews check out:
Temple of Geek Chic: Clear out some closet space for A Geek Girl’s Tees