The countdown to one of the most anticipated cultural openings of the decade has officially begun. Ahead of its grand opening in Los Angeles on September 22, 2026, the Lucas Museum of Narrative Art is headed to San Diego Comic-Con (SDCC) to give fans an exclusive, first-look preview of what’s inside the 300,000-square-foot marvel. Boasting a heavyweight panel in the legendary Hall H and a dedicated space on the convention floor with limited-edition merch, the Lucas Museum is positioning itself as the ultimate bridge between fine art and pop culture.

The Main Event: “Inside the Lucas Museum of Narrative Art” (Hall H)

• When: Thursday, July 23, 2026, at 4:45 PM PT
• Where: Hall H

SDCC attendees will get a rare peek behind the curtain of the George Lucas and Mellody Hobson-founded institution. The panel will explore the universal tradition of visual storytelling, from ancient cave paintings to modern cinema, and take a deep dive into the unexpected creative detours that inspired George Lucas and generations of legendary artists.

The panel features an extraordinary lineup of heavy hitters across film, television, comics, and curation, moderated by an industry powerhouse.

SDCC “Inside the Lucas Museum of Narrative Art” (Hall H) Panelists

• Dr. Ryan Linkof (Senior Curator and Head of Film Programs): The visionary guiding the museum’s cinematic presentation. Linkof brings an elite pedigree, having previously served on the founding curatorial teams of the Academy Museum of Motion Pictures and LACMA.
• Seth Green & Matthew Senreich (Co-Founders, Stoopid Buddy Stoodios): The Emmy-winning minds behind Robot Chicken will bring their unique perspective on animation storytelling.
• Jim Lee (President, Publisher, and CCO of DC): A literal legend in the comic book industry and a 2024 Will Eisner Hall of Fame inductee. Lee, whose X-Men work still holds the all-time single-issue sales record, will speak to the evolution of superhero mythologies and visual design.
• Keke Palmer (Moderator): The multi-Emmy Award-winning actress, singer, and CEO of KeyTV will guide the discussion. As a master storyteller herself and author of the New York Times bestseller Master of Me: The Secret to Controlling Your Narrative, Palmer is the perfect voice to anchor this exploration of creative control and visual impact.

On the Convention Floor: Exclusive Collectibles

• When: Wednesday, July 22 – Sunday, July 26 (Convention Hours)
• Where: Booth #2913-G

Fans won’t have to wait until September to get their hands on a piece of the museum. Positioned as one of the very first stops for attendees entering the main exhibition floor, the Lucas Museum booth will debut all-new, limited-edition collectible merchandise available for the first time anywhere.

A New Architectural and Cultural Landmark

The Lucas Museum of Narrative Art is currently wrapping up construction in Los Angeles’s Exposition Park. Designed by Ma Yansong of MAD Architects alongside Stantec, the futuristic, fluid building is engineered to mirror the emotional power and wonder of storytelling itself. The state-of-the-art facility is integrated into an expansive 11-acre campus. It features a lush, multilayered park designed by Mia Lehrer of Studio-MLA. Which will serve as a green gathering space and outdoor educational resource for local communities.

Whether you’re a die-hard Star Wars fan or an art history buff, the Lucas Museum’s presence at SDCC 2026 is a can’t-miss preview.

Stay Connected with the Lucas Museum:

Website:lucasmuseum.org Social Media (Instagram, TikTok, Facebook, Threads, X): @lucasmuseum